Röder Zeltsysteme
Press Relations, Online Communication
Phase: Create brand messages, bringing brand messages to their target
Customer: World market leader in temporary architecture, tent building systems and logistics
Project: Continuous preannouncement of the company’s complicated, large trade fair "Innoscene"
Starting a year in advance, creation and communication of monthly news
Press relations in business media, trade media of various involved industries, regional public media, placement of author articles and management interviews, trade fair press relations including guided tours for journalists
Announcement and advertisement via various social networks, presentation of the participating entrepreneurs and expertise